PODCASTS
GYDA EXPERT AND INDUSTRY LEADERS
Interviews, conversations & regular updates from the GYDA team and expert associates.
INTERVIEWS, DISCUSSIONS & THOUGHT LEADERSHIP
Take a look through our regular interviews and thought leadership brought to you in video form. Use the tag cloud to filter the collection by topic.
N.B. We’ve recently migrated our website to our new platform and this section is still a work in progress. Please bear with us whilst we tidy things up (expect a few fonts to be out of place, images missing and broken links in the interim).
Monthly Expert - Run Your Agency - Easier, Faster, More Enjoyable and More Profitable with Lee Goff
Lee has developed a way of working that gives entrepreneurs the business and life they deserve. Work smarter by working less – give yourself the time to take care of yourself and your family - therefore, allowing a high quality of life.
Video - The Growth and EOT Sale Story of NOVOS with Sam Hurley
Robert and Sam discuss the growth and sale story of NOVOS, the highs, the lows and the journey to an Employee Ownership Trust.
Video - Jon Waring of 3sixty on How to Increase Your Pitch Win Rate
Janusz and Jon discuss pitching. Listen as they give their insight into the process and why they have an enviable track record of pitch wins.
Podcast - Andy Lambert on Social 3.0 and Marketing Your Agency
Robert and Andy talk about Andy’s new book ‘Social 3.0: How forward-thinking B2B’s can unleash the power of social media.’ Plus Andy gives his insight into the journey of building and selling ContentCal.
Insight - The Importance of Market Segmentation with Steve Hyde
We love this video short from Steve Hyde at Push who shares his insight into why market segmentation is so important.
Podcast - The Five Elements of Your Core Story with John Jantsch
You can attract even more ideal customers through the story that you know they are telling themselves and by crafting your story that makes it clear how you can help them solve their problems. In this episode, John Jantsch covers his framework that can help you develop your core story script.
Video - Your Agency Your Way - Merry Christmas!
Most Digital Agency Owners are building their agencies to sell... or so it may seem. This festive season we have a different story to tell. We are meeting an increasing number of Agency Owners that are building to keep.
Podcast - KPIs For Your Agency’s Operations Team
So if you have an operations team and want to know how to manage them better, pay close attention to what I will share with you in this episode.
Podcast - What Makes a Good Strategy
What makes a good SEO strategy podcast from Chris Simmance at Brighton SEO.
Video - Marcus Sheridan on Why You Need to Address Negative Questions from Customers
Watch this video to see exactly why addressing the negative head-on is so critical and will make you stand out significantly from your competitors.
Monthly Expert - Adam Graham of Gray Matters
In this GYDA Talks, Robert talks to Adam Graham. Adam is founder of Gray Matters and is a creative, commercially focused new business and marketing specialist, driven by a desire to help B2B businesses stand out and grow by building reputable brands.
Video - How to Build Financial Maturity in Your Agency. With Paul Barnes, MAP
n this GYDA Talks, Robert talks to Paul Barnes. Paul is Managing Director of MAP, who specialise in helping digital creative agencies to climb the maturity curve and grow more profitably
Robert Craven interviews Bo Burlingham
Our GYDA Talks special guest for April 2021 needs little introduction…
Bo Burlingham is an editor-at-large of Inc. magazine and the author of five books, including: Finish Big: How Great Entrepreneurs Exit Their Companies on Top, and Small Giants: Companies That Choose To Be Great Instead of Big.
Video - Get the business rewards, freedom and lifestyle you want. With Serena Humphrey.
In this GYDA Talks, Robert talks to Serena Humphrey. For almost 30 years Serena been on a mission, to help business owners get the life they want and deserve.
Video - How to Work Without Losing Your Mind with Cate Sevilla
In this GYDA Talks, Robert talks to Cate Sevilla. Cate is an author and journalist who has led and managed editorial teams for some of the world's largest media and tech companies - including Google, BuzzFeed and Microsoft.
Expert of the Month - Farhad Divecha, AccuraCast
In this GYDA Talks, Robert talks to Farhad Divecha. Farhad is Managing Director of AccuraCast and vision, technical know-how and drive have been instrumental in turning AccuraCast into London’s leading search engine marketing firm.
Video - Build Your Legacy - Tom Peters
What did you move forward today? How did you present yourself today? Did you make a contribution today? Make everyday count and start building your legacy today. A great video short from the awesome Tom Peters.
Video - Tom Peters 'Excellence Now'
Our guest on this GYDA Talks needs little introduction. Tom Peters is one of the world’s most respected Management Gurus. He’s an Author, Business Expert, Thought Leader, Speaker.
Video - Why Influencer Marketing Works with Gordon Glenister
In this GYDA Talks, Robert talks to Gordon Glenister. Gordon is an influencer marketing strategist trainer and speaker He is also the global head of influencer marketing at the Branded Content Marketing Association and the CEO of Membership World.
Video - How Smart Procurement Can Save Your Business £££ with Mike Lander
Mike is a successful entrepreneur and expert negotiator with a proven track record of buying, growing, and selling businesses for seven-figure sums. He’s raised over £6.5m of acquisition/growth capital in his career and grown companies to over £20m revenue and £4m EBITDA.