THE GROWTH CONFERENCE FOR AGENCY LEADERS
GYDA SUMMIT
GYDA Summit is the growth conference dedicated to helping agency leaders, run the agencies that they want to run, so that they can lead the lives they want to lead. 2025’s summit is in London on the 7th May.
GYDA SUMMIT
The Growth Conference for Agency Leaders
7th May 2025, London
Bringing together Agency Leaders and Growth Experts, GYDA Summit is a one-day interactive conference that combines keynotes, short TED-Talk-style presentations, deep-dive exercises and peer-learning activities.
The summit is brought to you by the team behind GYDA, Robert Craven and Janusz Stabik and their team of agency growth experts. Plus a gang of 2025 sponsors and partners will be on hand to share their platforms, services and experience of growing agencies... we are also thrilled to announce that GYDA Summit 2025 is hosted by Microsoft Advertising!
Your Summit Experience
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AGENCY LEADERS, GROWTH EXPERTS, INDUSTRY SPEAKERS
Join us and meet your agency peers, collaborate with industry experts and watch some awesome speakers. Throughout the day you’ll gain insight into how others have built a stronger, smarter and more profitable agency. You’ll be in the room with others on the same journey, working together to grow your agencies in 2025.
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INTERACTIVE, ENGAGING, CHALLENGING
Don’t expect to be sat in your seat all day! The Summit agenda includes workshop activities, networking and social time. We combine keynotes, short TED-Talk-style presentations, deep-dive exercises, peer-learning activities and wrap up with an after-party where you can relax after spending a day working on your agency.
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GROWTH-CENTRIC, STRATEGY-FOCUSSED, AGENCY-SPECIFIC
The Summit content is tailored for agencies. You’ll gain insight and leave the day with tangible actions to create impact in your agency. We focus on strategy, finance, teams, sales, marketing and business models, whilst relating to current industry themes and trends such as AI, Resilience, Growth, Agency Opportunities and the High-Performers.

GYDA SUMMIT TICKETS
DELEGATES: This event is for agency leaders only.
TICKETS: £250 per delegate
ADD-ONS: £50 each. Add the parties as extras to your ticket during checkout!
PRE-EVENT DRINKS PARTY
DATE: Tuesday 6th May 2025, 6pm - 10pm
LOCATION: The Shoreditch Exchange, Senna Building, Gorsuch Pl, London E2 8JF
Tickets £50
Whether you're flying in the night before, or a local to London, join us to kick off GYDA Summit 2025 at our pre-event drinks party! Meet your agency peers and some of our speakers between 6pm - 10pm on Tuesday 6th May, at our new summit venue, the Shoreditch Exchange.
GYDA SUMMIT
DATE: Wednesday 7th May 2025, 9am - 5.30pm
LOCATION: The Shoreditch Exchange, Senna Building, Gorsuch Pl, London E2 8JF
Tickets £250
Join our one-day growth conference. Tickets include a light breakfast, buffet lunch, afternoon cakes, unlimited tea and coffee all day and a drink to close the summit. Plus your Summit tote bag, filled with swag from our sponsors and treats from team GYDA!
AFTER-PARTY
DATE: Wednesday 7th May 2025, 6.30pm - late
LOCATION: UBA Restaurant, Hart Shoreditch Hotel, 61 – 67 Great Eastern Street, London, EC2A 3HU
Tickets £50
After a fulfilling day working on your agency, join us to relax and connect at a local restaurant, a 5-minute stroll from the Summit. Delight in the flavours of pan-Asian cuisine paired with expertly crafted cocktails, to celebrate the close of GYDA Summit 2025.
Introducing our 2025 Speakers!
The Efficiency Paradox:
How Companies Lose Their
Customers with AI.
This talk dives into how companies are using AI in ways that hurt their relationship with customers. It explains the "efficiency paradox," where businesses focus so much on streamlining processes with AI that they lose sight of what really matters—building customer loyalty. Through real examples, the talk shows how prioritizing efficiency over personal connection can backfire, leading to unhappy customers. It offers practical insights on how to use AI without sacrificing the human element that keeps customers coming back.
F*ck Normal, Weird Works: Use Your Weirdness to Generate and Qualify Leads.
Bibi will be bringing her one-of-a-kind energy to fire up GYDA Summit! Get ready for practical tips and bold inspiration – zero fluff included.
What’s this talk about… basically, it's about using your, uh, weirdness to get leads. You know, cuz normal is boring! Hold onto your seats and get your notepads ready!
Strategies and Insights to Help Your Business Grow.
Talk description coming very soon!
Financial Confidence for Digital Agencies: A Framework for Building the Business You’ve Always Wanted.
If you want to grow your profits, to be confident about your cashflow and ultimately to scale successfully, you need to become financially mature. And the bigger you become, the more this matters. But what does good financial management look like for your agency?
You have a distinctive vision for your business, which means you need a distinctive financial plan and benchmarks to get you there. And that means making finance a core part of your business, not a support function. Stop comparing yourself to other businesses, start getting clear on what results you want and confident about how to get them.
From Clicks to Connections:
Building Meaningful Relationships
to Fuel Growth.
Whilst technology has expanded our reach and skills in many ways, it’s also impacted the quality of our client relationships and as a result, our ability to grow. Mette will show how human connection can contribute to longer-term success, providing practical tips on how to build better relationships with your clients that will improve both your bottom line and agency feel-good factor.
Lessons from the Battlefield: Challenges of Adopting AI.
This talk will cover practical examples of problems and solutions in adapting to AI. Paul’s time in Afghanistan in 2006 and the adaption of multiple significant equipment upgrades gave him practical experience that has helped with AI adoption at Push. He’ll share his and Push’s Story; challenges faced initially adopting AI, various workarounds they put in place (DIAL) and the new structure for adopting AI.
A Huge Welcome to Our 2025
Sponsors and Partners!
HOST
We are thrilled that GYDA Summit 2025 is hosted by Microsoft Advertising!
Discover what's possible
Microsoft Advertising is building a new world of advertising possibilities to empower growth for all.
PARTNER
Welcome back to Digital Agency Network as a partner for 2025!
Powering Digital Partnerships
DAN connects brands with the world’s top-tier digital marketing and advertising agencies.
SPONSOR
Welcome back to MAP as a sponsor for 2025!
Achieve the full potential of your agency
Accountants and Outsourced Finance Function for the Digital Sector.
SPONSOR
Welcome back to JobRack as a sponsor for 2025!
Start Hiring
Where Agencies Hire the Best Remote Talent from Eastern Europe & South Africa.
2024 AGENDA
9.00am ARRIVAL: Registration and Networking
9.30am WELCOME: Robert Craven, GYDA
Introduction and Icebreaker
9.45am PRESENTATION: Jon Quinton, Overdrive Digital
A Smooth Sea Never Made a Skilled Sailor
10.15am SPONSOR INTRODUCTIONS
10.25am PRESENTATION: Paul Barnes, MAP
Financial Confidence for Digital Agencies
10.45am BREAK: Coffee and Networking
11.00am PRESENTATION: Becky Simms, Reflect Digital
The Human First Way to Growing an Agency
11.30am BREAK: Coffee and Networking
12.00pm PRESENTATION: Mark Colgan, GYDA
I Have 99 Problems... But Pipeline Ain't One of Them
12.30pm PRESENTATION: Tom Telford, Clarity Global
Same Fish, Different Ponds: the Journey Through Acquisition
1.00pm BREAK: Lunch and Networking
2.00pm PRESENTATION: Amy Hopper, TOA Group
Resilience: Growing Your Agency in Turbulent Times
2.30pm ACTIVITY: Robert Craven, GYDA
Quickfire Questions
3.15pm PRESENTATION: Anthony Stears
Freeing up Your Constipated Pipeline
3.45pm BREAK: Coffee and Networking
4.00pm PRESENTATION: Neil Collard, GYDA
Driving Innovation with Gen AI
4.20pm THE SOAPBOX SESSIONS
Agency Adventures - Nine Speakers Share Their Hazards and Heroics
5.00pm CLOSE: Robert Craven, GYDA
5.30pm You Have Reached the Summit! Drinks and Networking
6.30pm AFTER-PARTY!
FREQUENTLY ASKED QUESTIONS
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We are thrilled to announce that our 2025 summit is hosted by Microsoft!
The Shoreditch Exchange, Senna Building, Gorsuch Pl, London E2 8JF
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The Summit starts at 9.30am. Delegates are welcome to join us from 9am for a light breakfast and networking.
We close the summit at 5-5.30pm with drinks and then move onto the after-party at 6.30pm until late!
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The Summit is tailored for leaders of agencies. We define leaders as someone who is an owner, founder or director of the agency.
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The full agenda will be available in Spring 2025.
The Summit is an interactive conference with short presentations, workshop style activities and networking.
Be prepared to be out of your seat and engaging with your peers and industry experts! -
Speakers will be announced in Spring 2025.
Our speakers are a mix of agency leaders and industry experts.
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Absolutely! Check out our sponsor page here.
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Unfortunately we do not offer travel and accommodation packages at this time.